The short dance

I have been mulling over this post for almost a week now. I can basically sum it up like this:
It’s possible. It’s not easy and it isn’t for everyone, but you can do it.
I’m talking about doing what you love, about changing the world–in both big or small ways–and fighting for a belief (or finding [...]

94

It officially took 94 posts until this blog–this personal rally flag of mine–landed me a dream opportunity.
I’m excited to announce that I’ll be joining Andy Sernovitz and his crew at GasPedal as their editor. I’ll be writing blog posts, newsletter articles and anything else that comes my way.
In about two weeks I’ll be (hopefully) settled [...]

Infinite

Of all of Hugh MacLeod’s cartoons, this one speaks to me above all others.
I think I find it so compelling because it sums up in nine words what I’ve tried to say in 90-some blog posts.
I was reminded of it when Hugh posted it along with his interview of Seth Godin. They talk about Seth’s new book, Tribes, [...]

The myth of more revenue from more stuff

Looking for more revenue?
If you’re a restaurant, it’s easy to expand your menu.
If you’re a law firm, it’s easy to add new areas of practice to your list.
If you’re an automaker, it’s easy to add another car to the lineup.
If you’re a home construction company, it’s easy to dig pools too.
The problem with all these [...]

Missions

Give your followers a mission.
If you’ve got employees, donors, supporters, students, fans, whatever… you owe it to them to give them a mission. And the simpler the better.
Missions lead to goals, to accomplishments, to a sense of purpose and to a more rewarding experience. It’s equally true for work as it is for youth baseball.
So this is [...]

Lands’ End and the most remarkable return policy in the world

I’m doing some research on how it’s possible to be remarkable by being generous, and while looking through examples I stumbled across Lands’ End’s return policy.
Simply, it reads: “If you’re not satisfied with any item, simply return it to us at any time for an exchange or refund of its purchase price. We mean every word [...]